Conventions of a music video

1. Always going to be lip-syncing.
2. Storyline - This can be seen through thought beats.
3. Editing - Always cut to the beat of a song.
4. Music cut to the visuals and matches it.
5. Mise/en/scene - matches the pace and genre of the song.
6. Conspicuous use of close ups to sell the star image of the artist.
7. Lyrics match the visuals.
8. Intertextual references - when a music video looks like something
9. Scopophilia - sexual pleasure through looking t someone else, in music videos this in through an additional lenses that look at the artist.